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“For 11 years, our shop was home to some of the best writers in the business. I’d like to count myself among them, but many of the people I was lucky enough to employ can write circles around me. In all that time, Storm is probably the most gifted natural writer we ever hired. There’s a lot you can teach—the value of brevity, the avoidance of cleverness, the embracing of strategy—but there are some things you can’t. There is no seminar for how to give people goosebumps, or lovingly blindside them, or make them reread something because it gave them so much pleasure, all in service of a brand, and in alignment with a strategy. Shockingly few writers in advertising can do this. But Storm is among the few who can, dependably, every time out. He produced moving, anthemic work almost from his first day, quickly grasping the basics and immediately applying his unique point of view. I can think of no shop, business or brand that wouldn’t benefit from his considerable talent.”
—David Schiff (Founder, Chief Creative Officer at Made)